Knowledge - Case Studies

How Polk Proved that Renting from Enterprise Holdings Impacts Vehicle Sales

Enterprise Holdings had a compelling theory: rental vehicle customers are more...

Polk Provides Proof that Consumer Reviews Drive Business

DealerRater helps dealers manage their online reputations through its Certified...

How Autobytel Leads the Way in Proving the Value of its Third-Party Internet Leads

When automotive manufacturers and dealers spend money in online leads, they need...


How MAHLE Uses Polk Data to Succeed in the Global Aftermarket

Credible data from a reliable source is critical for success in the competitive...


How Tenneco Helps Customers Improve Profitability & Productivity with Effective Inventory Management

Tenneco Inc. considers its customers to be partners, and wanted to help them with...

How Advanstar Quantifies the Quality of Consumer Show Audiences

Advanstar Communications needed facts to prove to manufacturers and dealers that...

How Beldare Motors (VW Taiwan) Partnered with Polk to Optimize its Dealer Network

Beldare Motors, the independent distributor in Taiwan of Volkswagen vehicles,...



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